Revolutionizing Digital Promotion Performance
We believe that brands and retailers are both important participants of delivering value to consumers. We are focused on creating a solution that allows the entire value chain to be optimized: leveraging a brand's strength in driving consumer preference and the retailer's strength in providing product availability and customer relationships.
Caligotech powers results that matter most to our worldwide consumer packaged goods (CPG) customers and retail partners by reducing friction, simplifying workflows, providing trust, lowering costs, and delivering meaningful value to consumers around the world.
We are focused on applying new and emerging technologies to solve the most pressing issues that are keeping CPGs and retailers from working together efficiently and effectively in the face of increasing pressure from companies dealing directly with consumers.
As the industry transitions to the new 8112 offer format, we are also leading the industry through partnerships with Toshiba, The Coupon Bureau and Procter & Gamble. The 8112 format allows for a Universal Digital Coupon that eliminates fraud, accelerates clearance, and reduces overall operating costs. In addition, many CPGs will require retailers to support the 8112 format over the coming months.
Caligotech, with our partners, has created a simple solution that leverages existing systems to quickly and easily accept the new offers. This allows retailers to continue to provide offers to consumers when the transition occurs. If you are a retailer/grocer and would like to speak with us directly about how we can help you manage this transition, please reach out to us (650) 434-3079 or complete the form in the Contact Us button.
